Goals, Objectives
The exercise of writing goals and objectives helps to focus how the mission and vision
will be achieved.
Goals
Goals are usually listed in bullet or outline form. They are specific and measurable
components that, if met, will mean that the program is successful and the mission and
vision achieved.
Articulate both short-term goals (the next 12 months) and longer-term goals (3-5 years).
Some possible goals might be:
- 70% of patients will have pain less than 4 (1-10 scale) within 48 hours after 6 months.
- Housestaff will show 20% improvement on a test of palliative care knowledge after 4 years.
- patient/family satisfaction will improve within 2 years.
- physicians will express satisfaction with the palliative care program after 3 years.
- we will care for 40% of patients who die in our hospital after 2 years of operation.
- Revenue will meet direct expenses within 5 years.
Objectives
For each goal, there is a series of objectives that needs to be achieved in order to
reach the goal.
For example, for goal of 70% of patients will have pain less than 4 (1-10) scale within
48 hours after 6 months. Objectives might be:
- A chart review will be completed within one month to determine current percentage of
patients who meet this criterion.
- A palliative care consultation team will begin operating within one month
- The nurse member of the palliative care consultation team will engage each nursing unit with
pain management education within 3 months.
- The physician member of the palliative care consultation team will present pain education as
part of Grand Rounds within one month, and will present plans for consultation service to the
Medical Staff.
- Bedside charting forms will be modified to record pain scores with vital signs within 2 months.
- Nursing policies and procedures will be revised to reflect best practice within 4 months. This
will include steps to take if pain scores remain elevated.
- The pharmacy will be able to provide dosing and opioid conversion guidance in the same way
it does for antibiotics within 2 months.
Strategies and tactics can be
described in order to achieve each objective.
CAPC Resources:
Additional resources on "Preparing a Business Plan"
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CAPCManual Attribution:
von Gunten CF,
Ferris FD,
Portenoy RK,
Glajchen M, eds.
CAPCManual: How to Establish A Palliative Care Program.
New York, NY: Center to Advance Palliative Care, 2001.
©
Center for Palliative Studies, San Diego Hospice & Palliative Care, San Diego, CA
and
The Department of Pain Medicine and Palliative Care, Beth Israel Medical Center, New York, NY, 2001
Permission to reproduce for non-commercial educational purposes with display of
attribution and
copyright is granted.
Last updated: February 20, 2002
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Development
Select section:
Change, Groups, Phase 1,
2, 3, 4
•
Change
In Individuals
In Organizations
Stages of Change
Awareness
Adoption
Implementation
Institutionalization
•
Small Group Structure / Function
Leadership
Group Formation
Group Function
•
Phase 1: Prepare to Plan
Potential of Planning Process
How Much is Enough?
Ensuring Impact
Form Initial Workgroup
Elaborate Initial Idea
Stakeholders, Customers
Need, Purpose of Program
Planning Questions
Planning Steps, Timeline
Resources Needed to Plan
Use of Consultants
Use of Retreats
Write Planning Proposal
Selling, Getting Approval
•
Phase 2: Plan the Program
Form Planning Workgroup
Review, Revise Process
Strategic Planning
What is Strategic Planning?
Models
Steps
How Much is Enough?
Resources
Review Stakeholders, Customers
Conduct Needs Assessment
Company
Competition
Customers
Conduct SWOT Analysis
Case Study - United Hospital Fund
Define the Program
Purpose, Values
Mission, Vision
Mission
Vision
Service Delivery Model
Goals, Objectives
Strategies, Tactics
Strategic Decision Points
Business Planning
Case Examples:
Cleveland Clinic
University of Virginia
Organizational Structure, Leadership
Financial Plan
Implementation Plan
Human Resources
Physical Resources
Informational Resources
Community Resources
Operations
Evaluation
Marketing Plan
Targets, Timing
Write Proposal
Suggested Proposal Outline
Sell Plan
•
Phase 3: Implement the Program
Staff Recruitment
Staff Training
High Functioning Team
Standards of Practice, Policies, Procedures
Clinical Evaluation
•
Phase 4: Review Program, Revise Plan
Form Review Workgroup
Program Evaluation
Plan Evaluation
Continuous Quality Improvement
Utilization Review
Appropriateness of Hospitalization
Documentation
Pearls
Respond to Denials
Revise Plan, Further Development
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